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Writer's pictureKowhai and Co

Wellness vs Wellbeing

Updated: Jul 28



Introducing Kowhai and Co.


Welcome to Kowhai and Co.

Founded to create a peaceful and protective environment that supports your journey of self-discovery and personal growth, Kowhai and Co. welcomes a slower pace of life. From small beginnings we have lovingly curated a selection of self-care essentials that are consciously sourced and ethically made, with a primary focus on organic products. We believe that taking the time to mindfully connect with yourself is essential for your well-being, advocating a more mindful lifestyle through daily rituals and embracing smaller moments.

woman lying backwards in the sea

Wellness vs. Wellbeing

Wellness is primarily supported through habits of eating, physical activity and quality sleep that all lead to positive health outcomes. Our mental wellbeing is the state of how we feel internally about ourselves and our daily lives, considering physical, mental and emotional factors.


The World Health Organisation defines mental wellness as “a state of well-being in which the individual realises his or her own abilities, can cope with the normal stresses of life, can work productively and fruitfully, and is able to make a contribution to his or her community.” Mental wellness allows you to cope adequately with whatever life throws at you, while feeling balanced and connected to other people.


Reducing stress, promoting creativity, getting enough rest, spending time within nature, and alleviating anxiety can all boost your mental wellness. Following healthy routines, maintaining supportive relationships with friends and family, and taking care of yourself are all important considerations when assessing your mental wellbeing.



What does ‘mindfulness’ actually mean?

Rooted in Buddhism and meditation practices, ‘mindfulness’ is about being fully present and aware of ourselves and our surroundings. Conscious living and mindfulness are intrinsically linked in an endless loop: the more consciously we live our lives, the more mindful we become. By being present in each and every moment, being aware of what our mind and bodies need, and by focusing on and caring for those needs, we begin to live our lives more mindfully. When we slow down the way we live and tread lighter on our local environment, we make time for mindfulness.


To begin your mindfulness journey, step back and take a closer look at the way you live your life. Are there any habits or routines that no longer serve you, that perhaps don’t seem too bad in the moment but have a greater impact on the rest of your day, the people around you and your surroundings? Consider how you can alleviate these scenarios with mindfulness techniques such as journaling, reading, yoga, meditation or going for a long walk in nature.





woman lying backwards in the sea



How can Kowhai and Co. help?

We are here to promote mental wellness and mindfulness, helping you to slow down and live your life more consciously. We’re delighted that you have stumbled across us, and would like you to know that we are here to help. Everything that we have curated for you is organic and sustainably made, and designed to help you relieve stress while allowing you time for yourself. Your wellbeing is our raison d’etre.


Our selection of what we offer is ever evolving and expanding, with many ideas and initiatives in the pipeline which we can’t wait to share with you. Our current selection is based around physical items designed to promote mindfulness.

Wellness teas made from unique blends of herbal ingredients to help bring your mind, body and soul back to a state of tranquillity.

Nourishing skincare products and soaps created for you to treat yourself and your body.

A carefully curated selection of books that teach their readers about everything from inner peace to simple living and holistic healing.

Delicately scented candles to help you to relax and give you a moment to yourself.

And our guided journals, designed to promote mindfulness while allowing you to reflect on your day-to-day life.


Welcome to Kowhai and Co. We look forward to accompanying you on your mindfulness journey, supporting your wellbeing and offering advice for how you can slow down your everyday life and lessen your impact on the planet.


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